• Home
  • Special Seminar + Optional Networking Lunch: Boost Training Transfer Using Predictive Learning Analytics

Visit National ATD at td.org

Special Seminar + Optional Networking Lunch: Boost Training Transfer Using Predictive Learning Analytics

  • 08 Sep 2017
  • 8:45 AM - 12:00 PM
  • Van Meter, 850 32nd Ave SW, Cedar Rapids


  • This program is free to Hawkeye Chapter members

Registration is closed

Special Seminar

By special arrangement, we are excited to bring Ken Phillips, Phillips Associates, to Cedar Rapids to present this seminar. He will also join us for the Optional Networking Lunch.

We look forward to seeing you there! (Lunch cost is the responsibility of the member or guest.)

Title: Boost Training Transfer Using Predictive Learning Analytics

Presenter:  Ken Phillips, CPLP 
Ken Phillips, CPLP, has more than 30 years experience designing learning instruments and assessments and has authored more than a dozen published learning instruments. He regularly speaks to Association for Talent Development (ATD) groups and university classes. Since 2008, he has spoken at the annual ATD International Conference on topics related to measurement and evaluation of learning. Learn more at https://www.linkedin.com/in/ken-phillips-3420b11/

Description: What is arguably the number one issue facing L&D professionals today? It’s Scrap Learning! Scrap learning, the gap or difference between learning that is delivered and what is actually applied back on the job, is a critical business issue for organizations – and for you! It not only wastes scarce organization resources, it threatens your credibility with business executive stakeholders.

Two benchmark research studies indicate that scrap learning ranges anywhere between 45% and 85% depending on the particular learning program. Whether it’s 45% or 85%, think about the resources wasted in planning, developing, and delivering training that’s not applied! The message is clear: scrap learning is a huge problem for L&D.

This begs the question: “What can be done about it?” The answer, and the topic of this workshop, is how to use Predictive Learning Analytics™ to reduce the amount of scrap learning associated with a learning program.

In the workshop, you will:

  • Discover the meaning of the term “scrap learning” and its impact on wasted organizational resources and lost credibility with business executive stakeholders.
  • Analyze how to build an algorithm that predicts which learners are most and least likely to apply what they learned in a training program back on the job and which managers are likely to do a good and poor job of supporting the training.
  • Examine the 3-phase, 9-step Predictive Learning Analytics methodology using data from an actual implementation.
  • Examine the 6 benefits of using Predictive Learning Analytics in your organization.

SHRM Credits: This program is valid for 3 PDCs for the SHRM-CPSM or SHRM-SCPSM


Registration and Informal Networking: 8:45-9:00 AM

Program: 9:00 AM - 12:00 PM

Van Meter, 850 32nd Ave SW, Cedar Rapids, IA 
Site Coordinator for this program: Melanie Hoffner, strategicadv@hawkeyeatd.org, 319-270-8378

Registration Fees
Members: Log in to the website and you can register FREE as a membership benefit.

Special Guest Fee: $75.  (Note: This fee can be applied to your membership fee when you become a member within seven days of this program.)

Networking Lunch

NewBo Market, 1100 3rd ST SE, Cdar Rapids, IA. To see the variety of food options available, go to http://newbocitymarket.org/explore-the-market/  (Ken will join us for lunch!)

We will meet there after the program. Purchase the lunch of your choice and we'll group together as best we can. (NOTE: The cost of lunch is paid by individuals and is separate from the registration fee.)

ATD Hawkeye Chapter
P.O. Box 10847
 Rapids, IA 52410-0847


Phone: 319-244-8482

© 2018 ATD - Hawkeye Chapter

When registering or ordering at ATD, remember to enter our chapter ChIP Code: CH6101

Powered by Wild Apricot Membership Software